To create a dynamic automaker such as Dodge, you have to be founded by dynamic characters. And if there were any in the Gilded Age that embodied that, it was John and Horace Dodge. Innovative yet aggressive, competitive and ambitious, they built from the ground up one of the most celebrated car companies of their day.
They upset a lot of people doing it, of course. John and Horace weren't exactly the most conventional of folks. Their manner were aggressive, which the Detroit Elite found off-putting. Nonetheless, the quality of their cars and their penchant for innovation quickly drove them to the top of the class.
Learn more about the Dodge brother's story in the video below.
Today, our new Dodge lineup is better than ever, and still carries that sense of aggression that has defined the brand from the beginning. To learn more, stop by our El Paso, TX dealership today.