The 2014 Dodge Durango SUV and Ron Burgundy are both in a new series of commercials that are being introduced on YouTube. As a tie-in to the upcoming film, “Anchorman 2: The Legend Continues,” Chrysler has enlisted the famous anchorman to sing the praises of the new Dodge Durango, comparing it to a single horse. We at Dick Poe Dodge agree with Burgundy's premium choice in vehicles.
Kicking the campaign off, Chrysler's marketing…